Lovely launch at the
global retail brand Toys“R”Us® in the Indian market in Bangalore. The
first Toys“R”Us® store has opened at Phoenix Market City, Bangalore and was
inaugurated by quite some of them.
The entry to the mall was amazing and attractive
by all the kids and adults too. This brand has launched the
store in two formats -
Toys“R”Us® which is the world's leading toy
store and Babies “R”Us. Featuring its iconic mascot Geoffrey
the Giraffe is loved by all kids and adults.My kids danced with the
giraffe(person disguised himself as Giraffe) and enjoyed their day.Represented
by cartoon mascot Geoffrey the Giraffe
Toys
"R" Us experienced expansion as a chain, becoming predominant in its
niche field of toy retail
They have arranged for an exclusive launch of
the store for select invitees for key media and bloggers.
I
should say Thanks to the team who had sent me an invite. Look at the rush at the counter section and you can see how many parents were getting bags of toys for their kids.
My family enjoyed the
day and there were quite a lot of activities in front of Toy"R"us like magical
shows, painting faces and dancing games etc.
India’s the fastest growing market for toys retail
which offers a full range of toys which
will sell everything from action figure to dolls, books, role play kits,
remote-controlled cars, blasters, plush, wheel goods, bikes, ride-on etc.
The
store will stock a large variety of soft toys ranging from a teddy bear to
bunny to a talking lamb.The variety of book attracted my kids a lot and she got three of her favorite books.
Toys“R”Us® Inc. is the world’s leading
dedicated toy and baby products retailer, offering a differentiated shopping
experience through its family of brands. It is known as the toy authority for
generations of parents and children alike.The principle of quality, value and
selection and realized that success in the toy business meant focusing on the
everyday shopper. With a strong portfolio of e commerce sites, the company
provides shoppers with a broad online selection of distinctive toys and baby
products.
My daughter was in the girls section admiring all the girly
stuffs,picking out hairpins and Sofia watches.There was a huge Elsa and Anna
figures where all girls were taking clicks,gigging and enjoying. The retailer’s stores are special for children, who would
rather be promised a trip to Toy ‘R’ Us than any other store.
Babies “R”Us is the
quintessential stop for new and expectant moms and young parents and offers a
full range of products like diapers, food, wipes and almost everything a parent
needs to nurture infants.
The store will also stock baby goods like bedding,
travel and safety, baby gear, infant care and also has curated apparel for
babies.
The
mom-and-pop neighborhood toy shops are more like a fairy tale.The specialty toy
market represents their brand in a way that other people whereas others cannot.
Children can
also get a wide range of sports toys like basketball equipment, boxing
equipment and gear, youth football equipment and so on. Apart from play and
sports toys, kids can find educational toys, art and craft, books, games and
puzzles in their learning category section.
I think toy stores have an advantage to stores
on your phone or computer. The selection of toys at this play store range from
more modern toys like Star Wars Lego . whether it’s books or Legos or board
games. is a maze of displays and play spaces.There’s a Lego section and a designated areas for costumes, puzzles,independent
toy stores are seeing a revival as parents — and their children — look for
unique shopping experiences that stand out at a time when so many of their
shopping habits have been reduced to impersonal clicks of a button.
While
adults may be inclined to compare prices or shop from their living rooms,
children would rather take their allowances and birthday money to a store that
allows them to play and explore. There are a whole lot of toys out there that not only help
keep a child engaged, but also help in developing creativity, out-of-the-box
thinking and decision making, aid eye-hand co-ordination, and help in the
development of motor skills.
Toys’R’Us
and Babies’R’Us plans to open more stores in India in the near future, at
Chennai, Delhi and Mumbai.Some
toys are general based and others are categorized into boys and girls based.
My kids got few books and toys which I like to share with you. Atlast We walked out the door, my kids holding hands, carrying
a
bag of toys.Your kids will love if you take them to such toy store and have fun.
Hey, I was there at the launch too! Didn't know you were attending too. :)
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